Many Fire TV devices are about to receive an AI-powered upgrade to their search system. This will allow you to be much more specific when requesting content recommendations from Alexa. You can also ask anything about your favorite shows or movies.
AI is taking the tech industry by storm, and no one wants to be left out. Most large companies have already been working on integrating AI into their services in one way or another. Amazon has been experimenting with this on both its multimedia platforms and its store. Examples of this are the Rufus shopping assistant or the Fire TV wallpaper generation tool.
Alexa search on Amazon Fire TV devices will get an AI-powered upgrade
The company has revealed an AI-powered search upgrade for Fire TV devices, which could totally change the way you use them. Amazon developed and patented its own LLM to enhance the capabilities of Alexa search. Now, you will be able to get more specific results through complex questions thanks to the power of generative AI.
You can ask Alexa for movie or show recommendations that meet specific requirements. The built-in AI model will allow it to understand questions in natural language. For example, as Amazon indicates, you can say “Alexa, show me movies about dog and human friendships” or “Show me psychological thrillers with surprise endings.” But not only that, since you can even search for movies or shows with specific quotes. For this, you can use questions like “What movie has the line, ‘You’re killing me Smalls?’.”
Amazon states that you can search for content by topic, by genre, by plot, and by quotes. The AI-powered search upgrade will arrive “in the coming weeks” to all Fire TV devices running FOS6 and above. Initially, it will only be available in the US, and there are no details on when it will arrive in more regions.
